Apple Unexpectedly Announces RCS Support Beginning Next Year
Today, Apple’s unexpected announcement of support for the RCS messaging standard, which will enhance Android phone interoperability, stunned the entire industry.
What is RCS?
RCS, which stands for Rich Communication Services, is a communication protocol utilized between mobile telephone providers and phones.
Its primary objective is to substitute SMS messages with a more comprehensive text-message system, which allows for in-call multimedia transmission, phonebook polling for service discovery, and phonebook polling.
The superiority of iMessage’s blue bubbles to Android’s green bubbles has influenced the iPhone versus Android decisions of a considerable number of purchasers.
In recent years, Google has implemented a pressure campaign to convince Apple to adopt the standard. Even more, senior vice president Hiroshi Lockheimer accused Apple of impeding the industry’s progress and pressuring users to purchase iPhones with iMessage.
Apple CEO Tim Cook refuted these demands, stating that the company’s customers are not pressuring it to implement the standard with great effort. If you desire blue bubbles, he advised you to purchase an iPhone.
